News & Resources
Insights of getting found and getting enquiries
Websites, campaigns, AI Search, and lead generation for local businesses, professionals, and changemakers.
How AI Search decides which local business to recommend
When someone asks ChatGPT to recommend a business, it isn’t guessing. Here’s exactly what it checks — and why most local businesses fail it without knowing.
AI Search
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LATEST ARTICLES
Where your enquiries actually come from — and why most Businesses can't see them
Whether you're chasing enquiries or supporters, lead generation comes down to the same job. Here's what it actually means, with real numbers from both sides.
Why posting for the Algorithm doesn't grow your supporter base
Posting more doesn't grow your supporter base — letting people take part does. Here's what actually moved one campaign, with a website page that became its source of truth.
What a small Ad Budget can actually do for a Local Business
A £85 Google Ad budget doesn't sound like much. Here's what it actually produced for one local electrician, and what a small ad budget can realistically do for yours.
Augmented Reality for Live and Virtual Events
This insightful ebook explores how AR can enhance both live and virtual events by providing immersive, interactive experiences