WEBSITE PORTFOLIO
Squarespace Expert | Digital Marketing Specialist
WEBSITE DESIGNMOTHIN ALI
NATIONAL LEADERSHIP CAMPAIGN
Designed and launched the campaign site for Mothin Ali’s run as Deputy Leader of the Green Party of England and Wales.
Built on Squarespace for rapid deployment, the site uses scroll-triggered animations and mobile-first layouts to drive engagement.
I wrote all content, structured the UX for fast navigation, and integrated Action Network for sign-ups, donations, and data capture.
SEO was implemented from the ground up to improve visibility throughout the 3-month campaign.
A Vox Pop gallery amplified real supporter voices and social proof. The site became the central hub for press, updates, and social media—supporting a winning campaign.
WEBSITE DESIGNTENUTE TOMASELLA
E-COMMERCE, WINE PRODUCER, ITALY
Redesigned the website for Tenute Tomasella, giving the brand a mobile-first layout with integrated e-commerce and wine tourism experiences.
Migrated all content and added an English version to target the U.S. market, with clear paths to shop and book visits.
The site combines storytelling with direct conversion tools, improving usability across languages.
The result is a scalable digital platform that supports international growth.
WEBSITE DESIGNALEX FIX
LOCAL BUSINESS
Designed a mobile-first Squarespace site for Alex Fix, electrician and IT technician focusing on geolocalisation.
Built in Italian with a clean layout to showcase key services: electrical, IT, CCTV, smart home.
Optimised for local SEO to increase visibility in high-intent search results.
Integrated Google Ads and Meta retargeting to drive targeted traffic.
Fast-loading, responsive, and structured for quick client contact.
The site supports lead generation and local brand credibility.
WEBSITE DESIGNLANGUAGE SCHOOL
WEBSITE REVAMP
Revamped the website for an English language school by refining the existing color palette to be bolder and more engaging, while adopting a cleaner, minimalist aesthetic.
The redesign focused on enhancing the overall user experience by improving site navigation and streamlining access to existing features such as online courses, downloadable educational materials, and audio products.
WEBSITE DESIGNCREATIVE SHOWCASE
PORTFOLIO & ONLINE SHOP
Designing LauraEltantawy.com was about translating emotion into structure—building a space that holds the weight and intimacy of Laura’s photographic work. From the start, the goal was clarity with soul.
Her projects, grounded in personal and political storytelling, needed room to breathe. The design leans on quiet simplicity: clean typography, intuitive navigation, and a calm, neutral palette that lets each image speak without noise.
The outcome is a site that doesn’t just showcase work; it reflects process, presence, and purpose. A digital extension of Laura’s practice—quiet, intentional, and open.
WEBSITE DESIGNCOFFEE BRAND
E-COMMERCE & SHOWCASE
Designing the Where to Drink page for Assembly Coffee was about creating a simple, intuitive experience that connects people with great coffee—wherever they are.
The brief was clear: showcase Assembly’s growing network of partner venues in a way that feels accessible, real-time, and brand-aligned. The solution was an interactive map that replaces a static list with dynamic exploration.
I focused on usability first—keeping the interface clean and responsive across devices.
The result is more than a directory; it’s a curated journey through the community that makes up Assembly’s extended coffee family.
WEBSITE DESIGNQUARTETTO SINCRONIE
CLASSICAL MUSIC ENSEMBLE
With Quartetto Sincronie, the aim was to put music first, so the homepage opens on a track from the ensemble’s debut album Monteverdi–Malipiero, allowing the experience to begin with listening before any text is read.
The quartet wanted sound to lead and images to deepen that atmosphere, which shaped a calm, structured interface built around clear sections for About, Discography, Concerts, Repertoire, Media, and Contact.
The result is a website that feels closer to a digital programme than a conventional artist site: immersive from the first note, precise in its structure, and easy for the ensemble to update as new performances, recordings, and coverage are added.
WEBSITE DESIGNCAROLI HOTELS
HOSPITALITY
I designed the first website for “Intersezioni nel Salento,” transforming six years of cultural programming into a mobile-first digital archive.
Built on Squarespace, the site presents past editions through talks, roundtables, and project visuals. I introduced a user-generated content (UGC) strategy, inviting guests to share their own photos and stories.
This extended the event’s visibility beyond its physical space and duration.
As one of several events supported by Caroli Hotels, it helped strengthen the brand’s cultural footprint.
The result turned attendees into long-term ambassadors for the hotel group.