Serena Ferrari

Digital Project Manager - Marketing & Event specialist - Augmented Reality Evangelist

Augmented Reality  

Digital marketing

Squarespace web design

Hybrid Events  

I am a seasoned digital project manager, marketer, and event strategist specialising in integrating online and in-person solutions to overcome geographical, cultural, and language barriers to globally connect, inspire actions and drive business forward.

Serena

Technological

proficiency

I’m skilled in using a wide range of digital technologies to make projects shine, including advanced tools for project management, digital marketing, web design, virtual event platforms, and more, such as Smartsuite, Squarespace, and Google Suite.

I'm also proficient with Action Network, a suite of digital tools designed to mobilise communities, fundraise, and engage supporters in the non-profit sector.

I love finding the right tool for every challenge!

Content Strategy

A solid content strategy is the foundation of everything you do on the web. My aim is to bring content to life; content that is not just to be read but also seen, felt, and experienced.

butterfly

Squarespace

web design

I design sophisticated and functional multilingual Squarespace websites for professionals, non-profits, and small organizations offering services or products.

In-person & digital

events

With over 10 years of international experience in the event and exhibition industry, I provide comprehensive event management services for conferences, trade shows, hybrid events, and immersive events.

Immersive

experiences

I manage and deliver immersive, interactive installations for museums and organisations coordinating with leading lighting designers specialising in projection mapping.

Immersive events -Serena Ferrari

Augmented Reality 

I bring extensive experience in AR-enhanced event marketing, working alongside celebrated AR developer Daria Fedko to elevate attendee interaction and engagement.

Projects

Augmented Reality for event marketing

Barcelona Film Festival, Spain

@courtesy SmarTech 

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Export channels. Integrating trade shows & digital marketing

Events & digital marketing, UK

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Hybrid conference

Virtual event management, Italy, USA

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Event website & digital marketing

The Butehamon's Sarcophagus Immersive Experience at the Egyptian Museum of Turin, Italy.

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Seeking fresh ideas for your content strategy or event marketing ? Get in touch.

When I am not pushing pixel and drinking coffee I love to talk with people, in-person or virtually.