LOCAL LEAD-GEN TEMPLATE

LEAD-GENERATION TEMPLATE FOR TRADERS

BUILT TO TURN LOCAL SEARCHES INTO CLIENTS

Lead-Gen Template shown on a laptop and a phone: electrician home page
BUY THE TEMPLATE
SEE THE DEMO >>
Abstract digital art with flowing white and orange lines, geometric shapes, and a dark background.

Ready to work as hard as you do

  • Leads on autopilot: Captures quote requests 24/7 while you're busy on-site.

  • Easy to manage on the go: Designed in Squarespace. Update photos in seconds straight from your phone.

  • Google Business integration: Turns local map searches into direct incoming calls.

  • Social & ad-ready: Maximises your social media and ad spend by turning clicks into real jobs.

PERFECT FOR LOCAL SERVICES & PROFESSIONALS

Who need to turn clicks into clients

SEE THE DEMO»

Lead-Gen Template home page
Lead-Gen Template Projects page
Lead-Generation Template. Service Page, service plans, FAQs, and contact form. Top banner highlights licensed, insured, fast response, and trusted local electricians.
Lead-Generation Template project page

WHAT’S INSIDE IN THE TEMPLATE

01

Home Page

01

The whole business in one scroll, with the enquiry form at the top

02

Services Hub

02

A clean overview linking directly to individual service pages

03

Service Pages

03

One dedicated page for each service you offer, designed to turn visitors into enquiries

04

About

04

Your credentials and your story, written to match your Google profile

05

Area Served

05

The towns and postcodes you cover to boost Local SEO

06

Projects

06

Each project links the work to the service and the location it proves.

07

Contact

07

Direct Phone/WhatsApp links and a form that qualifies leads (what, where, when).

08

Blog

08

One post per question your customers actually ask

Try both buttons: your website as visitors see it, and what Google and ChatGPT see behind it.

Tap either layer — the notes beside each wireframe change
LOCALBUSINESS
name Your Business Name
serviceType Electrician
areaServed Leeds · Wakefield · Bradford
telephone +44 7484 358950
action form · call · WhatsApp → counted
Your top-notch Electrician for home and business
Book a consultation
What services are you interested in?
Project start date
Inquire
01 — Hero + enquiry form
The one who answers the phone
Service, location and value are clear immediately. The enquiry form sits above the fold, so a ready visitor can act without hunting for the Contact page.
Who you are, what you do, where you work — stated on the page and repeated in the JSON-LD, the code block search engines and AI read directly. Nothing left to interpretation.
SERVICE × 3
name Rewiring · Surge Protection · Lighting Design
provider Your Business Name
url /services/rewiring-leeds
searched as "emergency electrician leeds"
Expert Electricians prepared to assist you
Rewiring
Explore »
Surge Protection
Explore »
Lighting Design
Explore »
02 — Services
The one who sends you to the right department
Each service has its own dedicated page, built like a landing page around that need. The Home points visitors to the right one, then lets that page do the convincing.
Each service page is an entity: a named thing with a provider, an area served and proof attached. Structured data states those links instead of leaving them to be inferred.
ORGANIZATION
name Your Business Name
description same wording as your Google profile
sameAs Google Business Profile · Facebook · Instagram
founder named, with the team page behind it
About Us
Dependable and Safe Electrical Services
✳ Meet the team
✳ See the projects
✳ Reliable Service
4.9
★★★★★
Explore More
03 — About
The one who introduces you
Who is behind the business, what it stands for, and the people and work behind the claims made elsewhere on the site.
Name, description, services and location match your Google Business Profile word for word, tied together by sameAs — the property that says your site, your listing and your socials are one business.
SERVICE + IMAGEOBJECT × 4
step consultation → planning → installation → testing
about full rewire, three-bedroom semi
locationCreated Horsforth, Leeds
alt text written on every image
Our work Processes
Consultation
Planning & Inspection
Installation & Repair
Final Testing
Our latest projects
Explore all
04 — Process + projects
The one who explains it — then proves it
First how the work is done. Then real projects that prove it — a claim about your method turned into evidence.
Every project carries the service it delivered and locationCreated, the place it happened. Work you describe becomes work a machine can put on a map.
AGGREGATERATING + PLACE
ratingValue 5.0 · reviewCount 27
reviewBody written into the page as text
address same as your Google profile
areaServed the towns you actually cover
Our Customers Feedback
Area served
What Our Customers Say
5.0
★★★★★
05 — Reviews + Google Business Profile map
The one who vouches for you
Customer reviews provide independent proof, while the map shows that the business genuinely operates in the area it claims to serve.
Reviews become aggregateRating, a score and a count that can show as stars. areaServed lists the towns you actually cover.
FAQPAGE
question "how much does a rewire cost?"
acceptedAnswer your words, quotable by ChatGPT
event form_submit · whatsapp_click · call_click
destination your inbox and your phone
FAQ'S
The questions we get asked
How to prepare for Electrical work
+
What are the signs of electrical issues
+
How to choose the right electrician
+
READY TO WORK WITH US ?
Get in touch
Get in touch
06 — FAQs + conversion
The one who answers, then asks
The questions people actually ask, answered before they have to get in touch — with the next step right beside them.
Answers written in the words people type, marked up as FAQPage — the format that lets an AI quote your wording rather than paraphrase it.
The same eight pages with every section in place, built for a local trader.
See the preview

Turn searches on Google into clients

Do it yourself

Local Lead-Gen Template

A pre-built Squarespace website, ready to customise with your own services, locations, content and brand.

£350

One purchase · One website

  • 8-page Local Lead-Gen Template
  • Done-for-you installation
  • Walk-through videos on how to use Squarespace and a mini-course on how to restyle your template
  • CSS documentation
  • Friendly email support for 60 days
  • 20% Squarespace discount off your first annual plan
Buy the template See the demo

Want a hand?

90-minute Setup Session

Work on your website with me, screen shared — on the template or any Squarespace site, with your purchase or later.

£150

Learn more: 90 minutes

5-hour Work Sprint

A bigger block of time for more: multiple pages, polish, SEO, forms and automations.

£500

Learn more: Work Sprint

Want it built for you?

I customise the structure around your business and connect it to Google and your tracking — the Lead-Gen Website.

From £2,250

See what’s included

THE TEMPLATE CUSTOMISED

Example website: Halden Row, building and architecture business, home page
Example website: Halden Row, building and architecture business, service page
Example website: Halden Row, building and architecture business, Project page
Example website: Cognosis, business strategy consultancy, home page
Example website: Cognises ,service page
Example website: Halden Row, building and architecture business, team

FILL OUT the CREATIVE BRIEF

Do you have any question for me?‍ ‍

FAQs

A white asterisk symbol with eight points on an orange background.

The practical bits

  • Installed on a new Squarespace site and transferred to your Squarespace account .

  • Yes. The demo content is there to show you how the structure works. You replace it with your own brand, content, services and photography.

    • A Squarespace Core plan or above and a domain in your own name.

    • Your own photos and words. SquareKicker subscription, only if you'd like to change the styling yourself: the styles stay on your site without it, you just can't edit them without a subscription.

  • The Core plan or above, I'm afraid: the Personal plan won't let you add code, and that's what the tracking and the Google settings rely on.

  • It's the tool the styling is built with.

    The styles stay on your site without a subscription — you only need one if you'd like to change them yourself.

  • A free initial consultation + Handbook and Email support for 60 days while you set up and customise the template.

    • Your content and photos · copywriting ·

    • Google Business Profile setup, structured data and keyword research, 

    • Redirects and migration from an existing site · e-commerce, bookings and member areas.

  • I set the template up on a new Squarespace site and hand it over. Your old site stays online and keeps working while you fill this one in, and you switch the domain when you're ready. Be aware that blog comments and shop orders can't be moved.

  • Do let me know. If a page or a style has gone astray I'll happily help you put it back, and if it's turned into a bigger job, a setup session will sort it.

  • I'm afraid not — it's a digital product and it's transferred to your account as soon as you buy.

    If you're not sure it's the right fit, do have a proper look round the demo first, or send me a message and I'll tell you honestly.