TURN EVENTS into

a MARKETING ASSET ONLINE &

IN-PERSON

Whether your event is virtual, hybrid, or in-person — events are strategic tools to drive change.

EVENTS CAN BOOST your

DIGITAL STRATEGY

  • Events connect and drive changes.

  • Repurpose recording, testimonials, and live feedbacks into long-term assets.

  • They nurture leads, foster trust and connections.

TYPE OF EVENTS

I SUPPORT

With over 10 years of experience managing a wide range of B2B and cultural events across Europe and the Middle East — and a Master’s degree in Strategic Events —

I can support you with:

  • I support you in preparing for international trade fairs and business matchmaking events by managing digital promotion, coordinating logistics, and ensuring your brand stands out — before, during, and after the event.

  • I have experience in managing B2B conferences —handling multilingual speaker support, designing event websites, and organising livestreaming to ensure seamless delivery across countries and time zones.

  • I have experience in planning and facilitate strategic B2B meetings for professional networks and trade organisations — from securing funding and managing logistics to expanding your international visibility.

  • With experience delivering gala dinners and high-level receptions in iconic venues like Milan, Pompeii, and S. Angelo Castle, I help you create elegant events that impress partners, stakeholders, and international guests — from concept to guest list.

  • I can support you in designing multilingual webinar experiences for nonprofits and educational platforms, integrating livestreaming and user engagement.

  • I integrate projection mapping and augmented reality into live events and cultural programmes — transforming spaces and enhancing audience engagement. See my portfolio for real-world examples..

  • I collaborate with acclaimed artists and studios — such as TILT and Robin Lab — to produce immersive light shows and AR-based installations for public events, festivals, and cultural venues.

EVENT TECNOLOGIES

To run smooth and accessible events — both online and in-person —

I rely on a set of tested tools that keep things organised, interactive, and professional:

Event Delivery

  • Cvent – For registrations, agendas and event apps.

  • Zoom Events – For multi-session virtual events.

  • Vimeo – For high-quality livestreaming.

  • eCamm Live – For managing live video production.

Audience Interaction

  • Slido – For live polls and Q&A

  • Swapcard – For networking and attendee connections.

  • Wordly – For real-time translation (AI-based, optional)

Promotion & Follow-up

  • Meta Ads – For geo-targeted social campaigns.

  • Mailchimp – For email updates and reminders.

  • SmartSuite – For planning, contact tracking, and reporting.

Inspired by Event Planning and Management: Principles, Planning and Practice

by Ruth Dowson (Author), Bernadette Albert (Author), Dan Lomax (Author)

Buy the book now >>

This guide has shaped my process — from stakeholder mapping to post-event analysis — ensuring strategy and execution stay aligned. Written by Professor Ruth Dowson, one of the UK’s most renowned experts in Event Management.

  • Written by authors with extensive industry experience of working on a wide spectrum of events, this is an essential step-by-step resource.

  • Includes practical frameworks, event case studies, and updated insights into virtual and hybrid events — ideal for modern event professionals navigating both digital and in-person formats.

  • Comes with downloadable slides, activities, and self-assessment tools to support individual learning or classroom use — a complete learning ecosystem for events education.

ASK ME ANYTHING (almost)

  • An event becomes a marketing asset when it’s designed with strategy in mind — not just to gather people, but to generate leads, content, and long-term visibility.

    That’s how I approach every project.

  • Absolutely. I specialise in ethical, bilingual event strategies for museums, associations, and social campaigns.

  • Absolutely. I scale the tech to your needs.
    Even with a small team, you can livestream using Zoom, eCam or Vimeo — and still deliver a professional experience.

  • You’ll get clarity on your objectives, audience, content flow, tech needs and promotion plan.

    The strategy can be delivered as a one-off session or integrated into full project management.

  • Yes! I work in English and Italian and can design multilingual content, websites, and campaigns.
    Perfect for events with international guests or community-based audiences.

  • Ideally 4–6 weeks ahead.
    This gives us time to set strategy, build the funnel, design your site and launch your promo campaign.

  • A webinar is usually more structured and private — great for training, presentations or gated content. Is delivered through a platform like Zoom or Vimeo.

    A livestreamed event can be public, and live streamed to social media, your website or OTT channels (example: Netflix)

Still have questions?

Ready to plan your next event ?

BOOK YOUR 90-MINUTE FREE CONSULTATION.

NO PRESSURE.

JUST A NICE, INFORMAL CHAT.