ALEX FIX
IT SERVICES
WEB DESIGN · GEOLOCAL SEO · DIGITAL VISIBILITY
CHALLENGE
Alex Fix, a professional IT specialist and electrician serving in Rome, Italy, needed to boost local visibility and client conversion through a strong digital presence.
SOLUTION
To promote Alex Fix locally and build a solid digital presence, I implemented a full-stack marketing strategy:
Developed a new Squarespace website.
Created a local SEO strategy with geo-targeted content and metadata.
Set up and optimised a Google Business Profile with review capture.
Built and enhanced social profiles: Facebook Business Page, SEO-ready LinkedIn profile, and YouTube channel with tutorial videos.
Outlined a monthly content calendar to support ongoing visibility.
Delivered hands-on training on how to update content and images on the website.
IMPACT
The new website became a central hub for client trust and digital visibility.
Google Business profile now features 5+ positive reviews and growing.
Future email and social campaigns are ready to activate.
The entire strategy reflects a conversion-first approach.
Alex Fix, Electrician, IT Technician.
LET’S CONNECT
Got an idea, but not sure how to move forward? Let’s talk it through.
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