DIGITAL MARKETING
and EVENTS
that CONNECT ONLINE and
IN-PERSON
Serena Ferrari MSc
Digital marketing specialist
Event Strategist
WEBSITES - CAMPAIGNS - EVENTS - FUNDRAISING - EXPORT
Solution designed for growth in Italy, the UK, and beyond
WEBSITE DESIGN
Squarespace websites that are easy to manage, with Shopify options available.
DIGITAL CAMPAIGNS
Google, Meta, LinkedIn, and email marketing campaigns — in English and Italian.
TECH FOR GOOD
Digital campaigns & digital fundraising for nonprofits, leadership & museums
EVENT MANAGEMENT
Events and livestreams, with audience interaction at the centre.
MY APPROACH - PEOPLE FIRST - ALWAYS
I believe digital marketing should be built around people — not just technology.
It should be clear, practical, and make a real difference.
That’s why I design events and digital campaigns for nonprofits, local businesses, and export-ready teams — to inform, inspire, and drive action.
My approach is data-driven, with inclusion and accessibility at the core.
I can support your team as a freelancer or take the lead on your website design (Squarespace or Shopify), digital campaign, or event — from planning to launch.
MY WORK
Things I’ve built with care, together with my clients
LEADERSHIP CAMPAIGN – WEBSITE & DIGITAL INFRASTRUCTURE
Strategic website design, with full content design, supporter mobilisation setup, and email infrastructure.
HOSPITALITY - EVENT WEBSITE & SOCIAL MEDIA CAMPAIGN
Multi-language microsite with Squarespace setup & bilingual social media campaign.
EXPORT SUPPORT- TRADE SHOWS EVENTS & SOCIAL MEDIA CAMPAIGN
B2B Exports — Event marketing, social media, trade shows.
LOCAL BUSINESS - WEBSITE & GOOGLE BUSINESS PAID CAMPAIGN
Google Business profile — Website, paid Ads, social media
SOME FRIENDS I MADE ALONG THE WAY
JOIN MY FREE ONLINE WORKSHOP
FREE Workshop
BUILD YOUR WEBSITE IN ONE DAY WITH AI
Ready to build a website you can launch — by the end of the day?
Join my free online workshop
Live step-by-step guidance
Bilingual SEO tips (ITA/ENG)
No coding skills needed
Places are limited — reserve yours now!
Stories, ideas and strategies
BOOK YOUR 90-MINUTE FREE CONSULTATION
Let’s connect! Get personalised advice on websites, campaigns, fundraising, or event strategies — bilingual and fully tailored to your goals.
Let's start a conversation
Let's start a conversation